Since its launch in April 2002, Google AdWords

Global Search Engine Market Share...

The online market continued to grow strongly in 2008.

Emerging economies such as India and China, and the migration of high street shoppers to the Internet, contributing to a 37% growth in volume - a trend that's accelerating as a result of the credit crunch.

Our table shows the market share of the three major search engines, and is based on figures reported by Nielson, comScore and Hitwise.

Search Engine January 07 January 08 January 09
 Google 71.4% 76.7% 81.11%
 Yahoo 21.2% 16.1% 10.47%
 Microsoft 6.1% 5.7% 3.0%

Google broke through the 80% barrier in 2008, continuing the trend of the last 3 years. As before, this growth was achieved at the expense of Yahoo and Microsoft.

Although we also run PPC campaigns on both Yahoo Search Marketing and Microsoft adCenter, Google's dominance of the search market now makes these programmes a marginal choice for most advertisers.

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has grown into the largest and most sophisticated advertising programme on the Internet.

However, a recent survey by Hitwise showed that the average UK company spends £1500 in wasted advertising learning how Google's system actually works.

Our AdWords campaign management services are designed to ensure you avoid this learning curve, and spend your advertising budget acquiring new prospects and customers for your business.
 
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Free AdWords Consultation Contact us today to discuss your company's online marketing goals, and see how we can help you profit from PPC...
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AdWords Account Start-up Service

Synopsis

Our AdWords Start-up service will get your online advertising campaign off to a flying start. Working closely with you, we'll develop profitable AdWords campaigns for your business in your own Google account.

Prequisites

No experience necessary. We'll create the Google AdWords, Analytics, Local Business Center, Webmaster and Alerts accounts for your business.

Service Outline

  • Review your business objectives
  • Marketplace and keyword research
  • Develop a PPC conversion metrics for your business
  • Review your website
  • Develop a template AdWords campaigns
  • Develop and review landing pages for your website
  • AdWords Campaign launch
  • AdWords Campaign optimisation
  • Prepare Google SEO recommendations
  • AdWords user training
  • AdWords account hand-over, or
  • On-going AdWords account management

Format and Prices

Our AdWords Account Start-up Service typically takes place over a 3-month

Our Standard Campaign Optimisation Schedule...

Our standard AdWords optimisation schedule takes place over a 3-month timeframe. This enables us to accumulate a high Quality Score, reducing the average price you pay for each visitor by as much as 60%.

Standard AdWords Campaign Optimisation Schedule

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timeframe.

Price: This is a fixed-price service, subject to discussion of your business objectives, and a review of your website and market.

   
AdWords Account Tune-up Service

Synopsis

A service designed for business users who are already using Google AdWords. Benefit from a professional review of your AdWords account, and let us help ensure you're making the most of your advertising budget.

Prequisites

Reviewing your AdWords account involves temporarily linking it to our Google Client Centre. This is simple to do, and does not require you to disclose your AdWords login details.

Service Outline

  • Review your business objectives
  • Marketplace and keyword research
  • Review your current PPC conversion metrics
  • Review your current website and landing pages
  • Review your AdWords and Analytics accounts
  • Develop a template AdWords campaign
  • AdWords Campaign optimisation
  • Report and recommendations
  • Prepare Google SEO recommendations
  • AdWords user training
  • AdWords account hand-over, or
  • On-going AdWords account management

Format and Prices

Our AdWords Account Tune-up Service typically takes place over a 1-month timeframe.

Price: This is a fixed-price service, subject to discussion of your business objectives, and a review of your website, AdWords account and market.

 
 
Professional Campaign Management
Professional AdWords Campaign Management In addition to our Start-up and Tune-up services, we also offer on-going campaign management for those of you who want your AdWords account managed by a full-time, qualified professional.

Our monthly management fee is fixed and based on a detailed review of your account. Unlike some PPC providers, we never calculate our fees as a percentage of your advertising budget.
 
 
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today for more information on our campaign management services, or to discuss your requirements. Our consultations are free and without obligation.
 
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